A Historical Rivalry
Buy a Limited Edition “BEAT UCLA” T-shirt and wear your Trojan pride throughout SoCal Rival Week!
Welcome to SoCal Rival Week! The first ever head-to-head giving challenge against our crosstown rival UCLA.
Every gift you give during this one giving week challenge, November 17 - 24 propels USC closer to victory in this battle of school spirit. Plus, this is your opportunity to support The Spirit of Troy, who proudly carry our spirit torch forward.
Fight On and Beat the Bruins!
Time for the SoCal Spell Out!
A collaboration between USC Concerts Committee and Trojan Pride, Conquest! Is an annual celebration of USC's infamous cross-town rivalry. Come show your school spirit with a night of music, a spirit rally, food trucks, inflatable obstacle courses, and much more!
SoCal Rival Week Leader Board
Check in daily for updates
